This statistic gives information on the number of available apps in the Apple App Store since July As of January , 2. By measuring the cumulative number of apps downloaded from the Apple App Store. In April , Apple reported a cumulative 1 billion downloads from its App Store. This figure has continued to rise ever since and as of September , there were an estimated billion downloads made worldwide. The most popular Apple App Store categories in March , as a share of available apps on the platform are as follows; games proved to be the most popular during that month with a Business apps were ranked second with a 9.
At the other end of the list, shopping apps only accounted for 1. However, retail apps have one of the largest audience reaches with retail app revenues have been increasing due to mobile shopping usage.
Loading statistic Show source. The app lets users create a 2D emoji that looks and dresses like them. Bitmojis can be sent within the Snapchat app or via text message. Fittingly, the main Snapchat app took second place, despite a tough year on Wall Street that was attributed to slow user growth. Snapchat was the most downloaded app of In short, the Google Play Store has more downloads and is growing at a higher rate.
Note: Not sure which platform to build for first? So you can launch on both stores and drive downloads from as many users as possible. In order for your app to be successful, you need to understand what consumers want. First, you should understand what types of apps are being downloaded the most. Here are the most popular categories on the Apple App Store by share of availability. Your app category needs to be relevant to the purpose and functions of your app.
Violating these terms can get your app removed from the App Store. Obviously, nobody will be able to download your app if this happens. Those categories have more competition.
As I just said, the mobile app industry is highly competitive. But how many apps are going to be competing with? Take a look at the number of apps available on the Apple App Store. The number of available apps is continuing to rise each year.
More people have mobile devices than ever before, and app downloads are at an all-time high. But are app download numbers on the rise because more apps are available? Or are more apps available because so many more apps have been released?
I took the time to create a more in-depth analysis of the Google Play Store. We just finished looking at the Apple App Store availability. So I wanted to jump right in and show you the number of apps available for download on the Google Play Store. We actually saw a drop in app availability after mid Although the number of apps have been steadily rising ever since. The Google Play Store is highly competitive. Based on the data over the past two years, the trend line should continuing rising for the foreseeable future.
As we already saw, Google Play Store downloads are still rising, even though the number of apps available for download had dropped a bit during that same period. The Apple App Store app availability numbers are rising each year, but the download growth rate is a lower percentage compared to the Google Play Store.
You can measure the success of an app category based on penetration. According to Statista, these are the app categories with the highest penetration rate among Android users. Some of these categories need to be taken with a grain of salt. For example, look at the top categories on the list. Those apps such as communication apps likely come pre-loaded on all Android devices. In the most recently measured year, consumers downloaded billion mobile apps to their connected devices, up by more than 50 percent from The app market Mobile apps are projected to generate more than billion U.
In , gaming and video made up the largest shares of the mobile content market for the year. The ePublishing and education sectors still saw a limited market for their mobile content, despite the increase in apps usage brought by the COVID pandemic disrupting regular school system settings.
App monetization: a changing landscape As an indispensable part of the smartphone experience, the largest number of apps in the major app stores are free to download. In the second quarter of , Android consumers have spent an average of 5.
As of September , the number of paid apps has shrunk to make up only six percent and four percent of the total numbers in the Apple App Store and the Google Play Store, respectively. In comparison, apps offering subscription plans are becoming increasingly popular in the monetization landscape.
In , the leading subscription apps in the Apple App Store generated more than 10 million U. Loading statistic Show source. However, mobile device usage stats also show that the average time spent by each visitor is about 16 times higher on mobile apps than on mobile websites. According to a report from App Annie, smartphone users were spending more time on apps in than in the previous years, when 5 apps were used daily.
The 30 apps accessed regularly on a monthly basis are about one-third to one-half of all the apps installed on their phones. This trend also has a name — the rule 30 apps in a month, 10 per day.
According to iPhone app usage stats, the Apple App Store apps get used slightly more often than those from the Play Store. There has been a massive change from the big screen to mobile and from broadcast TV to on-demand in the last ten years. As a result, users spent almost one trillion hours bingeing on videos on apps in The number of publishers in each app store reveals its adoption rate and how attractive and lucrative for app developers a specific store is.
Even though the App Store continues its domination in terms of gross app revenue, according to latest available figures, Google Play Store has far more registered publishers , compared to App Store , This is partly driven by the much higher level of adoption of Android in China and India. Mobile app user statistics show that millennials are more comfortable making in-app purchases than they are buying apps.
Millennials app users are a lot more finicky when it comes to the look and feel of the app based on app usage stats , while the functionality and benefits seem to be enough for most older users. Investing time and effort in logo design is therefore critical.
According to another study, the most popular color for general apps is blue, while red is the color of choice when it comes to food and beverage-related apps. Perhaps some companies need a better logo maker to retain their users. However, as another reminder that the appearance of the logo is important , there are many who choose to bring an app to the home screen because it looks good.
Mobile app usage statistics indicate that the likelihood of an app being opened is higher if it is on the home screen, which makes it all the more important to get the logo right. These figures are significantly lower for older age groups, indicating the high dependence of young users not just on their phones but on the apps they have downloaded. In keeping with general app usage stats, the likelihood of smartphone users, in general, to allow push notifications from apps has also gone up in recent times.
Even though data plans are getting better, for millennials, who form the target audience for many apps, the negative of very high data usage can trump any positives of functionality or design.
An example mentioned is Pokemon Go, which got frequently deleted, despite its popularity, because of the data it kept eating up. While app usage statistics point towards a few other important reasons why users delete apps like low utility, almost a quarter of the users in this survey also cited large app size as being an important reason.
Many apps tend to bloat up because they want to offer features even when the phone is offline like dictionaries for language-learning apps , but there is a fine line between providing critical offline components and making the app too big, which app developers should keep in mind.
A fan of servers, networks, and web hosting, I unplug from the Web only when the temptation for a cold one is too strong to bear. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment. Table of Contents. The number of smartphone users on the globe is 3. There were billion app downloads in TikTok is the most downloaded non-gaming app. In , the average smartphone user had 40 apps installed on their mobile phone.
These are some impressive numbers, right? Impressive App Usage Statistics for The question of how much time people spend on apps today still remains. There are 3.
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